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# Design Thinking
At FlowForge, we practice Design Thinking when considering our UI design and wider decisions influencing the overall user experience of FlowForge.
Design Thinking is a non-linear, iterative process that teams use to understand users, challenge assumptions, redefine problems and create innovative solutions to prototype and test.
As designers and developers, empathising with our users will lead to a better product. When proposing new feature ideas, concepts and changes to existing UX, arguments should always be considered from the perspective of our users.
Whilst most of the output from our Design Thinking workshops and sessions can be found within FigJam, we have also written up some of our Design Thinking Findings below:
# User Personas
Personas are fictional characters that represent the different users we expect to interact with FlowForge as a brand and/or platform. You can find samples of the user personas below.
At FlowForge, we have many personas that will evolve over time. To give you an insight into what we are working with currently, here is a sample of our 5 MVPs (Most Valuable Personas) to-date:




